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Supercuts

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Supercuts
Company typeSubsidiary
IndustryHair salon
Founded1975; 49 years ago (1975)
Albany, California, U.S.
FounderGeoffrey M. Rappaport
Frank E. Emmett[1]
HeadquartersMinneapolis, Minnesota
Number of locations
2,070[2]
Key people
Hugh Sawyer (CEO) (2017-2020)
ParentRegis Corporation
Websitewww.supercuts.com
Supercuts in Tallahassee

Supercuts is a hair salon franchise with more than 2,400 locations across the United States. The company was founded in the San Francisco Bay Area in 1975, by Geoffrey M. Rappaport and Frank E. Emmett. The company's first location was in Albany, California. The headquarters are located in Minneapolis, Minnesota.

Supercuts is a wholly owned subsidiary of Regis Corporation, which also owns Regis Salons, Mia & Maxx, MasterCuts, Cost Cutters, SmartStyle, and First Choice Haircutters in the United States and Canada.

The Supercuts salons in the United Kingdom are owned and operated by the Bushell Investment Group, a U.K.-based private family office focused on investing in small and medium enterprise businesses, under a franchise agreement with Regis Corporation.[3][4]

There are separate stores in Australia.[citation needed]

History

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Supercuts was first opened in Albany, California, in 1975. One of the primary goals of the two founders was to expand the brand through franchising, while still maintaining a "less costly" haircut than "upscale" salons.[5] A significant marketing pillar of the brand was its "unisex" haircuts – that is, a barbershop not geared exclusively towards men or women. In 1987, the founders sold their brand to a venture capital group, and by 1996, Supercuts had 1,200 locations in the United States.[6]

References

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  1. ^ Munbodh, Emma; Seddon, Sean (25 October 2019). "Supercuts salon chain in administration and on the brink of disappearing". ChronicleLive. Retrieved 19 February 2021.
  2. ^ "SuperCuts founder wants to tell Kentucky investors about Superteeth". www.bizjournals.com. Retrieved 19 February 2021.
  3. ^ "Supercuts hair salon owner Regis UK enters administration". The Guardian. October 24, 2019. Retrieved 2019-10-27.
  4. ^ "| Regis sells mall-based salon business to Regent". www.pehub.com. October 3, 2017. Retrieved 2019-10-27.
  5. ^ "How Supercuts Franchise Achieves National Brand Consistency". www.pica9.com. Retrieved 2024-04-08.
  6. ^ Stevenson, Seth (2021-07-13). "Supercuts Pioneered a New Kind of Hair Salon". Slate. ISSN 1091-2339. Retrieved 2024-04-08.
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